Is 11x safe with your data?

11x

11x Inc.

55/100

Partial disclosure · high confidence

11x earns a C (55/100) because it discloses its data practices only in part.

#78

of 211 apps ranked

score · Sales & marketing avg 46

vs category average

Grade scaleA · 70–100B · 60–69C · 48–59D · 35–47F · 0–34

11x discloses an explicit no-train commitment and customer ownership of data in its terms, but most privacy-rights, retention and sharing disclosures rest on vague or conditional language rather than named mechanisms or numbers.

What 11x's privacy policy and terms of service say about your data

No-train commitment

Terms 3.2.2 states plainly that "11x shall not use any Customer Data to train any artificial intelligence or machine learning models", and section 3.1 gives Customer exclusive ownership of Customer Data and Performance Data with 11x's licence limited to providing and improving the Service.

Retention is open-ended

The policy retains Personal Information "as long as we consider it potentially useful" with no number, and post-termination deletion is permissive ("we may, unless legally prohibited, delete") rather than a committed timeline.

Rights language is acknowledgment, not mechanism

Access is only "acknowledged" as a right, deletion promises a "reasonable timeframe", and correction is pushed onto the user, so none of the D2 rights indicators reach a named mechanism except the unsubscribe link.

Rights and safeguards stated in general terms

Access is stated as a bare right, minimization is scoped narrowly to email pulls, and third-party handling is generic service-provider boilerplate. None names a mechanism or a defined scope.

What the policy is silent or vague on

Not stated: a way to opt out of training
Not stated: whether training use differs by plan
Not stated: shorter retention for AI conversation logs
Not stated: a mapping of processing purposes to legal bases

11x privacy rating

Training-data use2 of 4 disclosed

Keeps user inputs out of model training, or makes training opt-inDisclosed

Names a way to opt out of or into trainingSilent

Says whether training use differs by plan or tierSilent

Lets the user keep ownership of generated outputsDisclosed

Data-subject rights1 of 5 disclosed

Grants a right to access your dataPartial

Grants a right to delete your dataPartial

Offers data portability in a usable formatPartial

Grants a right to correct your dataPartial

Grants a way to object to or opt out of processingDisclosed

Retention and deletion0 of 4 disclosed

States a retention period for your dataPartial

States a deletion timeline after closure or requestPartial

Sets a shorter retention for AI conversation logsSilent

Commits to collecting only the data it needsPartial

Third-party sharing0 of 5 disclosed

Lists the categories of third parties it shares withPartial

References a sub-processor list or data processing agreementPartial

Does not sell or share data for advertising, or offers opt-outPartial

Names a safeguard for international data transfersPartial

States a standard for government and law-enforcement accessPartial

Transparency3 of 4 disclosed

Discloses that you are interacting with AIDisclosed

Marks AI-generated or synthetic outputNot applicable

Enumerates the categories of data it collectsDisclosed

Maps processing purposes to legal basesSilent

Is versioned and dated, with change noticeDisclosed

Sensitive data and children2 of 2 disclosed

Discloses automated decisions and a human-review pathNot applicable

Limits the use of special-category dataDisclosed

Governs biometric data specificallyNot applicable

States protections for children's dataDisclosed

Security and accountability2 of 3 disclosed

Describes its security safeguardsDisclosed

Commits to breach notificationSilent

Names a certification or a privacy contactDisclosed

DisclosedPartialSilentAdverseNot applicable

Details

Category: Sales & marketing
Modalities: text
Processes biometrics: No
Policy last updated: June 2026
Region scored: Global / US-default
Last assessed: 2026-08-13

Documents examined

Other sales & marketing apps

Each grade reflects our analysis of what an app states in its public privacy policy and terms as of the assessment date. It measures the transparency of those documents, not the company's actual data practices, security, or compliance. Grades are our opinion, offered for general information. Full disclaimer.