Is Pendo safe with your data?
Pendo
Pendo.io Inc.
Weak disclosure · grade D is 35–47 · high confidence
Scored 36 ± 5 (range 31–41)
That range crosses the D/F cut, so read this app as D or F rather than firmly either. How we grade
Pendo earns a D (36/100) because it leaves much about its data practices unstated.
Dealbreaker flag
- D1.4: grant and agree to grant to Pendo, its affiliates and their successors and assigns a perpetual, irrevocable, non-exclusive, royalty-free right and license (with right to sublicense)
#171
of 216 apps ranked
36
score · BI & analytics avg 49
-13
vs category average
Pendo's policy is clear about who it shares data with and offers a named opt-out from ad-related sharing, but its strongest rights, transfer and legal-basis language sits in region-specific notices, it names no retention period, and its terms claim a perpetual sublicensable licence over anything users submit.
What Pendo's privacy policy and terms of service say about your data
Perpetual licence over submissions
The terms of use take "a perpetual, irrevocable, non-exclusive, royalty-free right and license (with right to sublicense)" over any content or feedback a user submits, including the right to make derivative works and exploit it for any purpose, and state that such content will not be treated confidentially.
No retention period
Pendo says it retains personal information "to fulfill the purposes for which we collected it" and lists factors it weighs, but names no number of days, months or years and gives no deletion timeline after an account closes.
Rights depend on where you live
Access, correction and deletion are set out in the California notice, and portability appears only in the notice to European users, so the global default text offers nothing more than reviewing account information in Settings.
AI use disclosed, with a hedge
Analytics and service improvement "may be supported by machine learning, otherwise known as artificially intelligent, functionality", which Pendo says it develops only after de-identifying, aggregating and/or anonymizing information, "although sometimes it may appear that such functionality was developed in a way that is specific to you".
What the policy is silent or vague on
- Not stated: a way to opt out of training
- Not stated: whether training use differs by plan
- Not stated: your ownership of generated outputs
- Not stated: data portability
Pendo privacy rating
Details
- Category
- BI & analytics
- Modalities
- text
- Processes biometrics
- No
- Policy last updated
- 2024-11-04
- Region scored
- Global / US-default
- Last assessed
- 2026-10-13
Documents examined
Other bi & analytics apps
Each grade reflects our analysis of what an app states in its public privacy policy and terms as of the assessment date. It measures the transparency of those documents, not the company's actual data practices, security, or compliance. Grades are our opinion, offered for general information. Full disclaimer.