Is Salesforce Einstein safe with your data?

Salesforce Einstein

Salesforce

47/100

Weak disclosure · high confidence

Salesforce Einstein earns a D (47/100) because it leaves much about its data practices unstated.

Dealbreaker flag

D1.4: you grant us, our agents, licensees, and assigns an irrevocable, perpetual (non-exclusive) right and permission to reproduce, encode, store, copy, transmit, publish, post, broadcast, display, publicly perform, adapt, modify, create derivative works of, exhibit, and otherwise use your Content

#122

of 211 apps ranked

score · Enterprise copilot avg 53

-6

vs category average

Grade scaleA · 70–100B · 60–69C · 48–59D · 35–47F · 0–34

Salesforce Einstein discloses a strict zero-retention no-training policy for AI prompts and a named DPO, but its data-subject rights are hedged as conditional on local law, it shares identifiers with third-party advertisers for cross-site targeting, and its site terms take an irrevocable perpetual licence over user-submitted content.

What Salesforce Einstein's privacy policy and terms of service say about your data

Zero retention and no training, stated plainly

The Einstein Trust Layer text says prompts and generated responses are "never stored or used to train the underlying third-party large language models". That is a concrete named mechanism, not a general assurance.

Rights are conditional, not guaranteed

Access, deletion, portability, correction and objection all sit under "You may have certain rights ... subject to local data protection laws. Depending on the applicable laws these rights may include". Every one of them is qualified rather than promised.

No sale, but sharing for ad targeting

The CCPA section says "we do not sell Personal Data" then reserves sharing identifiers plus internet activity with "third party advertisers for purposes of targeting advertisements". A named opt-out is offered.

Perpetual content licence over what you post

Posting content grants Salesforce, "our agents, licensees, and assigns an irrevocable, perpetual (non-exclusive) right" that "continues even if you stop using our Sites". It is the one clause that reserves a lasting claim over user content.

What the policy is silent or vague on

Not stated: whether training use differs by plan
Not stated: your ownership of generated outputs
Not stated: a deletion timeline after closure or request
Not stated: shorter retention for AI conversation logs

Salesforce Einstein privacy rating

Training-data use1 of 4 disclosed

Keeps user inputs out of model training, or makes training opt-inDisclosed

Names a way to opt out of or into trainingPartial

Says whether training use differs by plan or tierSilent

Lets the user keep ownership of generated outputsAdverse

Data-subject rights0 of 5 disclosed

Grants a right to access your dataPartial

Grants a right to delete your dataPartial

Offers data portability in a usable formatPartial

Grants a right to correct your dataPartial

Grants a way to object to or opt out of processingPartial

Retention and deletion0 of 4 disclosed

States a retention period for your dataPartial

States a deletion timeline after closure or requestSilent

Sets a shorter retention for AI conversation logsSilent

Commits to collecting only the data it needsPartial

Third-party sharing2 of 5 disclosed

Lists the categories of third parties it shares withDisclosed

References a sub-processor list or data processing agreementSilent

Does not sell or share data for advertising, or offers opt-outPartial

Names a safeguard for international data transfersDisclosed

States a standard for government and law-enforcement accessPartial

Transparency2 of 4 disclosed

Discloses that you are interacting with AIDisclosed

Marks AI-generated or synthetic outputNot applicable

Enumerates the categories of data it collectsPartial

Maps processing purposes to legal basesDisclosed

Is versioned and dated, with change noticePartial

Sensitive data and children1 of 2 disclosed

Discloses automated decisions and a human-review pathNot applicable

Limits the use of special-category dataSilent

Governs biometric data specificallyNot applicable

States protections for children's dataDisclosed

Security and accountability1 of 3 disclosed

Describes its security safeguardsPartial

Commits to breach notificationSilent

Names a certification or a privacy contactDisclosed

DisclosedPartialSilentAdverseNot applicable

Details

Category: Enterprise copilot
Modalities: text
Processes biometrics: No
Policy last updated: Not stated
Region scored: Global / US-default
Last assessed: 2026-08-13

Documents examined

Other enterprise copilot apps

Each grade reflects our analysis of what an app states in its public privacy policy and terms as of the assessment date. It measures the transparency of those documents, not the company's actual data practices, security, or compliance. Grades are our opinion, offered for general information. Full disclaimer.